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Google Ads for WooCommerce Online Stores

Google advertising for WordPress and WooCommerce stores: purchase tracking via GTM without a developer, a Merchant Center feed, Enhanced Conversions, and campaigns optimized for real sales.

ROAS 1669%
instant cameras on WordPress
4.84M UAH
revenue over 450 days in the same case
1 day
launch in the WooCommerce case
from $450
management per month
When you need it

Who it’s for

New store

WooCommerce with no ads yet

Tracking, feed, Merchant Center and campaigns — a turnkey launch.

Tracking is broken

Purchases aren’t sent or are duplicated

I set up GTM and purchase events so every order counts once.

Ads but no profit

Account ROAS doesn’t match the till

I check what exactly counts as a conversion and where the numbers come from.

What’s included

What’s included

01 — Tracking

GTM and GA4

  • Google Tag Manager on WordPress
  • WooCommerce e-commerce events
  • Purchases with value and no duplicates
02 — Data

More accurate conversions

  • Enhanced Conversions
  • Google tag gateway if the site is on Cloudflare
  • Offline conversions from a CRM
03 — Merchant Center

Feed and review

04 — Campaigns

Management

  • Shopping, Performance Max, Search
  • Margin-based optimization
  • Monthly reporting
What you get: correct e-commerce events, a feed and Merchant Center, campaigns optimized for sales, and clear reporting.
Not included: the ad budget, hosting, WordPress theme and plugin updates, design changes. I’ll advise what to change.
How I work

How the work goes

1
Audit
I review tracking, feed, Merchant Center and the account.
→
2
Tracking
I set up GTM, purchase events and Enhanced Conversions.
→
3
Launch
Merchant Center and Shopping campaigns.
→
4
Optimization
I move budget to products with better margins.
Pricing

From $450 per month

Google Ads management for a WooCommerce store starts at $450 per month. The exact price depends on the budget, product range and the state of analytics.

If you only need tracking, there’s a separate GTM and GA4 conversion setup service.

General management terms are on the Google Ads for online stores page.

103 projects on Freelancehunt, average rating 5.0, zero disputes — what clients say

FAQ

Frequently asked questions

Can purchase tracking be set up on WooCommerce without a developer?
Yes. WordPress and WooCommerce have plugins that push purchase events to the dataLayer, and the rest is configured in Google Tag Manager.
How much does Google Ads management for WooCommerce cost?
From $450 per month. The ad budget is paid separately.
How do you connect WooCommerce to Merchant Center?
Through a feed from a plugin or a custom feed. Then review, shipping and Shopping campaigns.
Why Enhanced Conversions?
They send hashed buyer email or phone to Google Ads and help match purchases to clicks more accurately.
Do you work with WordPress without WooCommerce?
Yes, for lead generation on WordPress I set up forms, calls and messengers as conversions.


Contact

Let's discuss
your project

Leave a request — we'll assess your situation, discuss your goals and find the best solution for your business and budget.

🏆
As a Google Partner, I can help you get a Google Ads bonus of up to 55,000 UAH ($1.2K) for your first campaigns.
❌ I don't work with: gambling · betting · alcohol · tobacco · crypto · grey niches · payday loans
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