About Services Cases Blog Tools Reviews Partners Contacts
Tools

Free Google Ads tools

Keyword research, calculators, a UTM builder and extensions I use every day when working in ad accounts myself. Free, no sign-up.

Keyword Research Tool
Keyword research
Keywords from the Google Ads Keyword Planner: search volume, seasonality, competition and top-of-page bids. Any location.
Google Ads ROI Calculator
Calculator
ROAS, margin-based ROMI, break-even conversion rate and cost per lead. E-commerce and lead gen, UAH, USD, EUR.
ROAS Calculator
Calculator
Enter revenue and cost to get ROAS, break-even ROAS based on your margin and profit from ads.
OpenHow to use
Conversion & ROAS noise
Analytics
Upload a Google Ads CSV — I’ll show which daily and weekly swings are chance and which are a real signal.
UTM Builder
Analytics
Tagged links in seconds: presets for Google Ads, Meta, email and Telegram, error checks and link history.
NegPicker
Chrome extension
Negative keywords in one click right on the search terms page: collects words and adds them in bulk at account, campaign or ad group level.
Dismiss All Recommendations
Chrome extension
Dismisses all Google Ads recommendations in one click, so the optimization score stops pushing your decisions.

Contact

Let's discuss
your project

Leave a request — we'll assess your situation, discuss your goals and find the best solution for your business and budget.

🏆
As a Google Partner, I can help you get a Google Ads bonus of up to 55,000 UAH ($1.2K) for your first campaigns.
❌ I don't work with: gambling · betting · alcohol · tobacco · crypto · grey niches · payday loans
▸ new_project.init()
Discuss a project