Google Ads ROI Calculator
ROAS, margin-based ROMI, break-even conversion rate and cost per lead. E-commerce and lead gen, UAH, USD, EUR.
Plug in your numbers — you'll see how many orders or leads your budget will really bring and whether the ads pay for themselves, including contractor fees.
The calculation is approximate: the real conversion rate depends on the niche, website, seasonality and traffic quality. Conversion rates: $1 = ₴, €1 = ₴.
The math explained in detail in the article «Google Ads ROI Calculator: Calculate Before Launch, Not After».
To see which swings in conversions and ROAS after launch are just noise — the Conversion & ROAS noise tool.
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