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End-to-End Marketing Analytics

I bring ad spend, every inquiry source and CRM sales into one system. You see what a regular lead, MQL, SQL, B2B lead and sale actually cost — and make decisions based on data, not gut feeling.

from $400
price
7–14 days
setup time
Lead → SQL → sale
the whole funnel in numbers
Custom
metrics for your business
When you need it

When you need end-to-end analytics

Channels

Unclear what works

Ads run in several channels, but you can’t see which one actually brings money.

Quality

Leads of varying quality

There are plenty of leads, but how many become MQLs, SQLs and sales is unknown.

Sales

Sales team control

No data on how sales reps handle leads and where they get lost.

What’s included

What end-to-end analytics includes

01 — Funnel

Cost of every stage

  • Cost per regular lead
  • MQL and SQL
  • B2B lead
  • CPS — cost per sale
02 — Sources

All data in one place

  • Ad channels and spend
  • CRM — deal statuses and amounts
  • Forms, calls, messengers
03 — Custom

Metrics for your business

  • Sales rep performance
  • Any custom metrics
  • Breakdowns specific to your niche
04 — Dashboard

Management reporting

  • Management dashboard
  • Metrics by channel and period
  • A basis for budget decisions
What you get: a system for making effective data-driven decisions — from cost per lead to cost per sale and sales rep performance.
How I work

How the setup works

1
Goals and metrics
We define what to measure: lead, MQL, SQL, sale, custom metrics.
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2
Data sources
You grant access to ad accounts, analytics and the CRM.
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3
Data consolidation
I set up collecting and merging data from all sources.
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4
Dashboard
I build a management dashboard around your metrics.
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5
Validation
I reconcile the numbers with the CRM and show you how to use the system.
Pricing

From $400

The price depends on the number of data sources, the CRM and custom metrics. We agree on it before starting.

Turnaround — 7 to 14 days. Payment — 100% upfront.

CRM integration with Google Ads is part of this system — see CRM integration.

103 projects on Freelancehunt, average rating 5.0, zero disputes — what clients say

FAQ

Frequently asked questions

How much does end-to-end analytics cost?
It starts at $400 and depends on the number of data sources, the CRM and custom metrics. Payment is 100% upfront.
How long does the setup take?
7 to 14 days depending on the number of sources, the CRM and the complexity of the metrics.
Which metrics can be tracked?
Cost per regular lead, MQL, SQL and B2B lead, cost per sale (CPS), sales rep performance and any custom metrics specific to the business.
What is the difference between MQL and SQL?
An MQL is a lead that meets the marketing criteria of a target customer. An SQL is a lead the sales team has confirmed as ready for a deal. End-to-end analytics shows the cost of each of these stages.
What is needed for end-to-end analytics?
Access to ad accounts, analytics and the CRM. A CRM is needed to record deal statuses and amounts — without it, SQLs and cost per sale can’t be calculated.


Contact

Let's discuss
your project

Leave a request — we'll assess your situation, discuss your goals and find the best solution for your business and budget.

🏆
As a Google Partner, I can help you get a Google Ads bonus of up to 55,000 UAH ($1.2K) for your first campaigns.
❌ I don't work with: gambling · betting · alcohol · tobacco · crypto · grey niches · payday loans
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