CRM Integration with Google Ads: Offline Conversions
I send Google Ads real sales from your CRM, not just leads. The algorithm starts learning from revenue — and looks for people who buy, not just people who fill in a form.
When to integrate your CRM
Plenty of leads, few sales
Google Ads brings leads, but only a few end up paying — and the ads don’t know it.
Sales via messengers and phone
Part of the orders bypass the website, so the ad account doesn’t see real sales.
Long sales cycle
Weeks or months pass between lead and payment — without CRM data the algorithm can’t see the outcome.
What the integration includes
Connecting CRM and Google Ads
- KeyCRM, SalesDrive, custom CRMs
- Any CRM with a proper API
- Passing gclid and deal statuses
- Automatic offline conversion uploads
Sales-based goals
- Conversions on real sales
- Conversion value = deal amount
- Primary and secondary goals, no duplicates
Reporting
- Dashboard in Google Ads
- Management dashboard — by agreement
What you get from it
- The algorithm learns from sales, not leads
- You see the real cost per sale
- Budget goes to what brings money
How the integration works
From $300
The price depends on the CRM and the data mapping: KeyCRM or SalesDrive are simpler, a custom CRM via API is more complex. We agree on the price before starting.
Turnaround — 3 to 7 days depending on the CRM. Payment — upfront.
CRM integration is already included in Google Ads management — if you plan ongoing management, there’s no separate charge.
103 projects on Freelancehunt, average rating 5.0, zero disputes — what clients say
Frequently asked questions
How much does CRM integration with Google Ads cost?
Which CRMs can be integrated?
How long does CRM integration take?
What are offline conversions and why do they matter?
What does the client get after the integration?
Marketer, analyst, ex-CMO focused on the Google ecosystem (Ads, Merchant Center, GA4, GTM). Google Partner. 150+ projects, 100+ positive reviews on Freelancehunt, 12+ countries.
- I work directly, with no account managers or subcontractors
- I measure results in sales, not in-platform conversions
- Maximum expertise in the Google ecosystem — instead of “PPC, social ads and SEO, all in one”
Let's discuss
your project
Leave a request — we'll assess your situation, discuss your goals and find the best solution for your business and budget.
Where to find me
Message me on Telegram or by email — I respond quickly. Telegram channel and YouTube are for those who want to see real cases before reaching out and understand my approach.