Call Tracking for Google Ads and GA4
I set up call tracking so Google Ads sees which campaigns and queries bring real phone calls, and learns from qualified inquiries rather than clicks on a phone number.
When you need call tracking
Most leads come by phone
Customers call, but Google Ads shows only clicks on the number — or nothing at all.
You don’t know where calls come from
It’s unclear which campaigns and queries drive calls and which just spend the budget.
Every call counts the same
Spam, quick questions and missed calls end up as conversions, and the algorithm learns from the wrong data.
What the setup includes
Service connection
- Call tracking services with Google integrations
- Dynamic number insertion on the site
- Integration with GA4 and Google Ads
Calls in Google Ads
- Website calls as conversions
- Calls from ads
- Minimum duration for a qualified call
Qualified calls only
- Filtering out spam and short calls
- Accounting for missed calls
- Sending call outcomes from the CRM if needed
Report and video
- Setup description
- Video report with testing
- Recommendations on goals
How the setup works
from $50
From $50, depending on the call tracking service, the number of phone numbers and whether call outcomes need to be sent from the CRM.
Timeline — from 1 day. Payment — upfront.
Full event and conversion setup — GTM and GA4 conversion tracking setup.
103 projects on Freelancehunt, average rating 5.0, zero disputes — what clients say
Frequently asked questions
How much does call tracking setup cost?
Can calls be tracked without a call tracking service?
Which call tracking services do you connect?
Should every call count as a conversion?
What do I get after the setup?
Marketer, analyst, ex-CMO focused on the Google ecosystem (Ads, Merchant Center, GA4, GTM). Google Partner. 150+ projects, 100+ positive reviews on Freelancehunt, 12+ countries.
- I work directly, with no account managers or subcontractors
- I measure results in sales, not in-platform conversions
- Maximum expertise in the Google ecosystem — instead of “PPC, social ads and SEO, all in one”
Let's discuss
your project
Leave a request — we'll assess your situation, discuss your goals and find the best solution for your business and budget.
Where to find me
Message me on Telegram or by email — I respond quickly. Telegram channel and YouTube are for those who want to see real cases before reaching out and understand my approach.