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Sending Messenger and Email Orders to Google Ads

I set up the capture of messenger requests so that information about qualified requests or sales can then be sent back to Google Ads. Important: the solution is semi-automated.

from $100
price
from 2 days
business days to set up
Any
messengers and email
CRM or none
via API or a web interface
When you need it

When you need messenger order tracking

Growth

More orders come via messengers

The number of messenger orders is growing, and Google Ads does not see them.

Channels

Messengers outpace forms and calls

There are more messenger requests than through the main channels — forms and phone calls.

B2B and wholesale

The biggest deals come via messengers and email

Relevant for B2B and wholesale: large orders are discussed in chats, not placed through the cart.

What’s included

What the setup includes

01 — GTM

Tracking via Google Tag Manager

  • Messenger clicks
  • Email copying
  • Ad tag for each request
02 — Bot

A bot for passing data

  • Telegram or another channel
  • Request data right at hand
03 — CRM

CRM or web interface

  • Automatic deal card in the CRM via API
  • A web interface if there is no CRM
04 — Google Ads

Google Ads integration

  • Qualified requests as conversions
  • Real sales with value
What you get: full attribution of requests, with no gaps in data integrity for the ad algorithms.
How I work

How the setup works

1
Brief
We agree on the channels and what to send to Google Ads.
→
2
Access
You give access to Google Tag Manager and the CRM (if any).
→
3
Tracking
I set up capturing of messenger and email requests via GTM.
→
4
Data transfer
A bot, a CRM deal card via API, or a web interface.
→
5
Google Ads
Google Ads integration and a data transfer check.
Pricing

From $100

If the data only needs to go to a CRM, it costs less. If an extra web interface is needed, as in the offline conversions without a CRM service, it costs more because it requires additional setup. The price is agreed before work starts.

Timeline — from 2 business days. Payment — 100% upfront.

103 projects on Freelancehunt, average rating 5.0, zero disputes — what clients say

FAQ

Frequently asked questions

How much does the setup cost?
From $100. If the data only needs to go to a CRM, it costs less. If an extra web interface without a CRM is needed, it costs more because it requires additional setup.
How long does the setup take?
From 2 business days.
Which channels are supported?
Any: Telegram, Viber, WhatsApp, Instagram, email, etc.
How is a messenger request linked to an ad click?
Through an ad tag and manual matching of the messenger request data. That is why the solution is semi-automated.
Why not use a messenger click as a conversion?
Because not every click turns into a request. If you send clicks, the algorithm optimizes for clicks, not purchases. You will get lots of clicks and few orders.
What do you need from me?
A website and access to Google Tag Manager. If you have a CRM, access to it so that deal cards are created automatically.
How is this different from offline conversions without a CRM?
The services are similar in some ways, but here messenger and email requests are captured automatically, and the data can be sent to a CRM via API.


Contact

Let's discuss
your project

Leave a request — we'll assess your situation, discuss your goals and find the best solution for your business and budget.

🏆
As a Google Partner, I can help you get a Google Ads bonus of up to 55,000 UAH ($1.2K) for your first campaigns.
❌ I don't work with: gambling · betting · alcohol · tobacco · crypto · grey niches · payday loans
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