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Google Ads Account Audit

I find where the budget leaks and why your ads don’t bring sales. You get a detailed video review with comments and a written report with every finding and an action plan.

from $50
price
1–3 days
business days
Video + report
deliverable
100%
credited toward management
When you need it

When to order an audit

No results

Ads are running, sales aren’t coming

The budget is being spent, but leads are few, expensive or low-quality — and it’s unclear why.

Contractor

You want to check your contractor

What your agency or freelancer actually does in the account and what you pay for every month.

Growth

Before scaling

Check tracking and campaign structure before increasing the budget, so you don’t scale mistakes.

What I check

What the audit covers

01 — Account

Ad account

  • Campaign and ad group structure
  • Bidding strategies and budgets
  • Keywords, negatives, search terms
  • Ads, assets, targeting
02 — Tracking

Conversions and analytics

  • Google Ads conversions and their values
  • GA4 and Google Tag Manager
  • Duplicate and junk conversions
  • Enhanced Conversions, attribution
03 — Website

Website and conversion (CRO)

  • The user’s path to a lead or purchase
  • Blockers that prevent the key action
  • Forms, cart, mobile version
  • Ad-to-landing-page match
04 — Market

Competitors and contractor

  • Competitors in the auction
  • What your current contractor really does
  • Account change history
  • Growth points and priorities
We agree on the scope in advance: you can check just one thing — for example, only tracking or your contractor’s work — or do a full review of the account, website and competitors.
How I work

How the audit works

1
Scope and access
We agree on what to check, and you grant access to the ad account, GA4 and GTM.
→
2
Analysis
I go through the account, tracking, website and competitors — within the agreed scope.
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3
Video review
I record a video with detailed comments on every finding.
→
4
Written report
Based on the video — a written document with every point and an action plan.
→
5
Call
If needed — a call to go over your questions. Arranged separately.
Pricing

From $50

The price depends on the scope. A single check costs less, a full audit of the account, website and competitors costs more; we agree on the price before starting.

Timeline — 1 business day for a simple task and up to 3 business days for a complex one.

If you move on to Google Ads management after the audit, its cost is credited toward the first month.

An independent audit is the fastest way to see what is really happening in your account — before spending more.

103 projects on Freelancehunt, average rating 5.0, zero disputes — what clients say

FAQ

Frequently asked questions

How much does a Google Ads audit cost?
An audit starts at $50 and depends on the scope. A single check, such as tracking or a contractor’s work, costs less, while a full audit of the ad account, website and competitors costs more. The price is agreed before work begins.
How long does an ad account audit take?
A simple audit takes one business day, a more complex one up to three business days. The timeline depends on the number of campaigns, the scope and whether the website and competitors need to be analyzed.
In what format does the client receive the audit?
The main format is a video review with detailed comments on every finding. Based on it, a written document with every point and an action plan is prepared. A call to discuss it is possible but arranged separately.
What do I need to provide for a Google Ads audit?
Access to the Google Ads account, plus Google Analytics 4 and Google Tag Manager if you use them. A link is enough to review the website. The fuller the access, the more accurate the conclusions.
Is the audit fee credited if I order management afterwards?
Yes. If the client moves on to ad management after the audit, the audit fee is credited toward the first month.


Contact

Let's discuss
your project

Leave a request — we'll assess your situation, discuss your goals and find the best solution for your business and budget.

🏆
As a Google Partner, I can help you get a Google Ads bonus of up to 55,000 UAH ($1.2K) for your first campaigns.
❌ I don't work with: gambling · betting · alcohol · tobacco · crypto · grey niches · payday loans
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